On September 23 Apple launched the Apple Store online in India for the first time. Apple’s full range of products and customer care will be made available to customers all over the country for the first time. The new online store will ensure that the customers are provided the premium service that Apple is renowned for in the online mode by the ceaseless hardworking employees.
With the introduction of the Macintosh in 1984, Apple revolutionized personal technology. Currently, Apple leads in the cut-throat competition the companies face today with its leading products – iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s five software platforms namely- iOS, iPad, macOS, watchOS, and tvOS all provide smooth, hassle-free, experiences across all Apple devices and allow people to use essential services like the App Store, Apple Music, Apple Pay, and iCloud.
In order to enable customer support that is convenient to use, direct customer support will enable the customer to get advice, receive guidance, and research on new products in both Hindi and English. The online store of Apple will permit exchange options for its iPhone models and therefore, incentivize the purchase of pricier models.
For the time being and as the festive season is approaching, signature paper and personalized engraving are getting to be available for select products. Usage of emoji or text in English, Bengali, Marathi, Tamil, and Telugu are getting to be available for AirPods, and English engraving goes to be available for iPad and Apple Pencil. Apple is also providing student discounts, to showcase their desire to give back to society. This policy ensures that students get the best of cutting edge technology today, at a reduced price. This can be done using Apple Care.
These discounts are for current and newly accepted university students, and their parents. In the quest to promote education, the discounts have also been made available to the teachers and staff of educational institutions. Sessions like ‘Today at Apple’ would be conducted which will help Apple to tell customers in India more about their products one at a time. These will enable you to chat with experts who can explain apple products and their uses so as to ensure that you use the device to its maximum productivity.
Moreover, in order to celebrate the festival season, customers can get their gifts custom wrapped and even engrave personal messages on select Apple products. iPad models and Apple Pencils are often used in English and AirPods are generally used in multiple languages including Bengali, Gujarati, Hindi, and more. In August last year, the government of India made some changes to the foreign direct investment (FDI) rules which earlier asked companies like Apple to source 30% of the price of products purchased locally.
That definition was widened to count all the actions of obtaining from India by one brand retail trade entity, towards local sourcing. The new guidelines also helped the companies in another way by removing the necessity to first find a physical retail presence within the country. Apple’s teams are supporting local organizations to provide remote learning with study guides and curricula in this time of the pandemic, where the world is struggling to fight with COVID-19. If you have not visited the website, then head over to https://www.apple.com/in/ and have a look at all of the Apple products and special section designed specially for India.