Multiple factors affect Indian markets. The smartphone market is coming with different innovations and changes in recent years one such revolution has been bought by smartphone brand lava. The local brand has revolutionized the smartphone market by launching a customizable smartphone. As we know that we launch a new segment of the smartphone, where you can configure a smartphone based on your configuration. For example, if you want 3 GB ram and a 128 GB hard drive then you can configure it or customize it according to your requirement. Lava is the first Indian company to launch customizable smartphones. The two smartphones – Lava MyZ and Lava ZUP allow consumers to customize them according to the features they need
At such a low cost of under 10k, if a brand offers you such freedom, this is quite impressive for the users and this is like choosing your toppings on a pizza or a subway sandwich. It is worth mentioning that this is a universally new concept where consumers can ‘make-to-order their smartphones. This is a new idea by Lava and we think it is quite interesting for the people because of those who keep complaining about the lack of certain features in a smartphone. Now they have the option to upgrade their smartphone according to their needs and pay for it accordingly. Lava phones are generally considered better due to optimum performance and user experience. They hardly cause any issues even after years of use (As per lava users’ experiences). LAVA aims at the entry-level smartphone segment but now the company has been focused on manufacturing premium smartphones.
Lava has launched some of the best budget segment smartphones in the past years. These phones range from feature phones to smartphones. Lava is an Indian company and in the past years, the smartphone brand was completely disappeared but again it is trying to make a comeback in the Indian market with its smartphone. Now the company has launched another phone in its z series, the lava Z2s. This is an entry-level phone and it will be available at an unbelievably low price. Lava is manufacturing smartphones for people who can’t afford high-priced smartphones. So, let’s get to know about the brand-new lava Z2s without wasting any further time. The network technology offered in the lava Z2s is 2G,3G, and 4G.
GSM bands supported by Lava Z2s are GSM 900 / 1800 – SIM 1 & SIM 2, HSPA bandwidth supported by Lava Z2s are HSDPA 900 / 2100 and LTE bands are 1, 3, 5, 8, 40, 41. The network and data speed offered by the smartphone are HSPA 42.2/5.76 Mbps, LTE Cat4 150/50 Mbps. It is quite good for an entry-level smartphone. The dimension of the Lava Z2s are 164.5 x 75.8 x 9 mm (6.48 x 2.98 x 0.35 in). The weight of the smartphone is 190 g (6.70 oz). The Lava Z2s is based on a plastic frame and the non-removable battery cover is also made up of plastic. The display of the Lava Z2s is protected by glass. The smartphone supports dual SIM as well as dual standby. Users are allowed to use only nano-SIM in the Lava Z2s. The sleek and glossy touch of the smartphone makes it eye-catching. The lava Z2s has an IPS LCD, which is used in all entry-level smartphones.
IPS LCD panel are considered to be the optimum choice for economical smartphones because it doesn’t cost much and these display panels are known for better performance and durability. Most of the smartphone brands which has launched entry-level smartphone, their first choice for display is IPS LCD. The size of the display of the Lava Z2s is 6.51 inches, 102.3 cm2, the smartphone has around 82.1% screen-to-body ratio. The Lava Z2s is pretty handy and has optimum screen size. The resolution of the smartphone is 720 x 1600 pixels with a 20:9 screen to body ratio. The pixel density offered in the smartphone is around 270 PPI. Although pixel density is not much as compared to its competitive smartphones. But what else we can get in this price range, even this pixel density is optimum and preferable.
The display of the Lava Z2s is protected by corning gorilla glass 3. In this segment, it is the best a smartphone brand can offer to its customers. Providing gorilla glass protection at a very low price seems to be a great and bold move by a smartphone brand. Lava Z2s have Android 11 go edition. Android Go edition is primarily embedded in smartphones with low hardware specifications. The go edition will have the same features as regular Android OS while it runs much faster on entry-level smartphones. Lava Z2s will get regular google security updates for three years and major android updates for two years. There is no denying the fact that the smartphone will get the next Android update (Android 12) after its introduction for the consumers. The Lava Z2s has a decent processor, the smartphone has MediaTek Helio G35.
This is an entry-level chipset and in other words, this is an entry-level processor for a gaming phone. Although, it is a basic processor it offers better performance and speed as compared to other processors in its competition. The cores of the MediaTek Helio G35 are Octa-core (4×2.3 GHz Cortex-A53 & 4×1.8 GHz Cortex-A53). It has 12 nanometres of build structure. Lava Z2s is also have a GPU of PowerVR GE8320. The processor available in the Lava Z2s is not strong like premium smartphones but it is much better than various entry-level smartphones at this price range. The lava Z2s comes with a dedicated card slot. Users will have the option to increase the storage of the smartphone by using Memory cards. The best thing about the Lava Z2s is, it doesn’t have a hybrid slot. Customers can use two SIM cards along with a memory card at the same time.
The smartphone will be launched in the single storage and RAM variant. The Lava Z2s has 2GB of RAM and 32GB of internal storage. It is pretty efficient for a customer who doesn’t have much demand with a smartphone and he/she just wants a regular smartphone for everyday use. On the optics segment, the smartphone has a single camera at the rear end as well as a single camera at the front. The rear camera of the smartphone is 8 MP, f/2.0, (wide), 1.12µm, AF. The front camera of the Lava Z2s is 5 MP, f/2.2, (wide). Videos can be recorded at [email protected] from both the front as well as rear camera. The Lava Z2s has an inbuilt loudspeaker for music output and it also has a 3.5mm audio jack, consumers can easily plugin and play their favorite song and movie via wired earphones/headphones.
Other communication features available in the Lava Z2s are WIFI of version Wi-Fi 802.11 b/g/n, Wi-Fi Direct, hotspot. There is Bluetooth available in the smartphone of version 5.0, A2DP, LE. The smartphone has inbuilt radio as well as GPS. The connectivity Port available in the smartphone is of Type-c. There is no fingerprint sensor available on the smartphone. Although, the Lava Z2s has an accelerometer sensor. The smartphone is having a massive battery. Lava is offering a massive Li-Po 5000 mAh battery in the Lava Z2s smartphone, the battery is non-removable and covered by a plastic case. The smartphone Lava Z2s is available in a single color, it is striped blue. The Lava Z2s is coming for Rs. 7299, although the smartphone is available at an introductory price of Rs.7099 at Flipkart, and at Amazon, it is available with an exchange offer of Rs.6700. consumers can also buy the smartphone at EMI.
The smartphone has been listed as coming soon on Flipkart. Among Indian brands, lava is the most trusted brand in terms of service. Every faulty handset is dealt with personal care and lava make sure that no customer is cheated at any of their service centers. You can trust lava mobiles more than any MNC. Their customer service is far better than big and acclaimed smartphone brands. As we all know that Indian smartphone brands like Lava have failed in the past because they don’t match current generation standards, their technology and the quality of their products watch still old fashion and the new generation didn’t expect and accept that things. On the other hand, Xiaomi and Samsung word on the latest technology for the new generation, and it can be said that for young generation at the best price and their service was also good.
These brands didn’t adopt the change in the smartphone market and succumbed to loss owing to their poor perception. There are many factors regarding this issue. Like most of Indian companies don’t have enough finances for their R&D sector. Many companies depend upon Chinese parts as major parts like processors can’t be made in India. Lack of creative technology is also an issue. So, these are the main reason that customers and consumers were not buying the Indian company smartphone. But now the Indian smartphone brand Lava is making it come back with innovative perception and trying to win the trust of Indian customers again. We hope the Indian brand will progress in the future and it will provide some decent smartphones to the customers.